UTC "...Surely these men must see what's going on. If they can afford fancy pinky rings, they must have smart phones. If they have smart phones, they must be inquisitive as to how they are perceived. If they are inquisitive as to how they (the GB) are perceived, then they will be reading all sorts of things about them - critical or not!..."
You are in the theatre. You have a show that is selling out every night. People love you and they tell you that, often. At each show a couple of hecklers sound off in the back rows, in the distance. You can barely hear what they are saying but you ignore them. What are going to do? Cancel all your fully booked, sold out shows because of a few hecklers in the background? Pack your bags and call it a day? I don't think so.
I wouldn't put it past the GB to look at the internet 'hecklers' comments just to have a good laugh. I would if I was in their place.